Bummed about recent media relations lovers’ spats? As with Mr X and Ms Y from the break-up email, sometimes the relationship between reporters and PR flacks can be on-again off-again. In any healthy relationship, communication is the key. You have to listen to your partner, try to get to know them, prove you have listened [...]
Posts from ‘October, 2007’
“The Scarlet Letter”
I’ve been out sick for the past few days. When I get back, all heck has broken loose on the Internets. Within the last week, a few bloggers and reporters have gone on rampages against “bad PR.” Does the punishment fit the crime? Is this a wake-up call? I’m not looking to stir things up, [...]
“3sday’s 3Q’s in 3 Min: Chef Liz Bills, California Table”
It’s that time again, folks! That’s right: “3Q’s in 3 Min!” Every Thursday, socialTNT turns citizen journalist by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. Lately we’ve had some high profile reporters/analysts. Today, I wanted to change [...]
“Future View”
“The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.” –Alvin Toffler This week has really been crazy. Exciting developments with my clients and in my personal life, coupled with big tech news this week, have me reflecting on the past year [...]
“PR to Enterprise: Beam me Up!”
In PR, it’s often difficult to determine how to use social media tools for our Enterprise clients. Also difficult: how to use social media tools for internal PR. Last night, at a Social Media Club event, the topic of the evening was “Enterprise: Moving Forward.” The panel for the evening was moderated by “Naked Conversations” [...]
“Dell Hell Freezes Over: A Great Example of Turning Lemons into Lemonade”
Last week, BuzzMachine‘s Jeff Jarvis wrote an article in BusinessWeek discussing Dell’s reversal from social media nightmare to social media maven. It’s been a pretty amazing adventure and, to me, it feels like the last chapter has finally been writtern. Let’s take a look at a few of the practices Dell has put into place [...]
“3sday’s 3Q’s in 3 Min: Jon Fine, BusinessWeek”
[Due to technical difficulties, this post is going up a day late. Sorry.] Live from the Web 2.0 Summit, it’s another installment of our regular Thursday feature, “3Q’s in 3 Min.” In the spirit of citizen journalism, SocialTNT puts bloggers, reporters, PR pro’s or anyone with something to say about social media in front of [...]
“From the Backseat: Are We There Yet? Are We There Yet?”
Hats off to Ford and Maggie Fox at Social Media Group for making an exciting press release. It is another example of the changing evolution of the traditional news release. My question from the backseat is: “Are we there yet?” When I was a kid, I used to love going to the car show at [...]
“Like, Gag Me With a Spoon!”
I’m in LA on a short holiday. Unlike a lot of San Franciscans, I love LA. It’s always nice to come down, visit my friends and remember what sunshine feels like. If you couldn’t tell from my facebook pics, I’m a very sociable person, so when I’m in LA, I like to go out to [...]
