Monthly Archives: October 2007

“How Media Relations Got Its Groove Back”

Bummed about recent media relations lovers’ spats? As with Mr X and Ms Y from the break-up email, sometimes the relationship between reporters and PR flacks can be on-again off-again. In any healthy relationship, communication is the key. You have … Continue reading

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Filed under Blogger Relations, New Media, Public Relations 2.0

“The Scarlet Letter”

I’ve been out sick for the past few days. When I get back, all heck has broken loose on the Internets. Within the last week, a few bloggers and reporters have gone on rampages against “bad PR.” Does the punishment … Continue reading

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Filed under Blogger Relations, Citizen Reporter, It's A Conversation, New Media Masters., Rants

“3sday’s 3Q’s in 3 Min: Chef Liz Bills, California Table”

It’s that time again, folks! That’s right: “3Q’s in 3 Min!” Every Thursday, socialTNT turns citizen journalist by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, … Continue reading

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Filed under 3sdays 3qs In 3 Min, Citizen Reporter, Marketing, New Media Masters., Public Relations 2.0

“Future View”

“The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.” –Alvin Toffler This week has really been crazy. Exciting developments with my clients and in my personal … Continue reading

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Filed under Future of Media, New Media, Public Relations 2.0, Rants

“PR to Enterprise: Beam me Up!”

In PR, it’s often difficult to determine how to use social media tools for our Enterprise clients. Also difficult: how to use social media tools for internal PR. Last night, at a Social Media Club event, the topic of the … Continue reading

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Filed under Enterprise Public Relations, Future of Media, Internal Public Relations, New Media, New Media Masters., Public Relations 2.0, Social Networking

“Dell Hell Freezes Over: A Great Example of Turning Lemons into Lemonade”

Last week, BuzzMachine‘s Jeff Jarvis wrote an article in BusinessWeek discussing Dell’s reversal from social media nightmare to social media maven. It’s been a pretty amazing adventure and, to me, it feels like the last chapter has finally been writtern. … Continue reading

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Filed under Citizen Reporter, Marketing, New Media, New Media Masters., Public Relations 2.0

“3sday’s 3Q’s in 3 Min: Jon Fine, BusinessWeek”

[Due to technical difficulties, this post is going up a day late. Sorry.] Live from the Web 2.0 Summit, it’s another installment of our regular Thursday feature, “3Q’s in 3 Min.” In the spirit of citizen journalism, SocialTNT puts bloggers, … Continue reading

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Filed under 3sdays 3qs In 3 Min, Citizen Reporter, Future of Media, New Media, Public Relations 2.0, Video Interview

“From the Backseat: Are We There Yet? Are We There Yet?”

Hats off to Ford and Maggie Fox at Social Media Group for making an exciting press release. It is another example of the changing evolution of the traditional news release. My question from the backseat is: “Are we there yet?” … Continue reading

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Filed under It's A Conversation, Marketing, New Media, Public Relations 2.0, Rants, SMNR

“Twitterpated: A Twitter How-To”

I know a lot of you are looking at this post and thinking, “not another blog post about Twitter.” That’s totally acceptable. I have often thought the same thing and, for that reason, have stayed away from a Twitter post. … Continue reading

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Filed under How To, Marketing, New Media, Product Review, Public Relations 2.0, Social Networking

“Like, Gag Me With a Spoon!”

I’m in LA on a short holiday. Unlike a lot of San Franciscans, I love LA. It’s always nice to come down, visit my friends and remember what sunshine feels like. If you couldn’t tell from my facebook pics, I’m … Continue reading

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Filed under Public Relations 2.0, Rants