Comments on: “3sday’s 3Q’s in 3 Min: Jon Ray, Suited Productions”

By: Austin Video Production, Austin Film Production

Austin Video Production, Austin Film Production — Thu, 14 Feb 2008 09:59:40 +0000

Hi This is a gr8 Blog

By: Mike Keliher

Mike Keliher — Mon, 28 Jan 2008 19:57:05 +0000

Absolutely. I agree. That behind-the-scenes, sneak-peek sort of stuff is gold for people who want to go beyond, who want to learn more, who want to become super-fans.

By: Chris Lynn

Chris Lynn — Sun, 27 Jan 2008 01:14:39 +0000

Hi Mike:

I agree, we don’t always want to see the mundane.

I think what Jon is trying to do–and something I definitely see the value in–is to convey a sense of transparency. If you check out the video archive of his lifecast from our warm-up, it’s not the most exciting stuff, but it does provide a deeper experience for those who wish to learn more.

I’m a big fan of behind-the-scenes, especially with social media PR/Marketing. I think it adds value to the super-fans or niche markets. For example, I love behind-the-scenes design or developer interviews released around a launch. I think they excite the super-fans. Make sense? What do you think?

By: Talking Social Media with SocialTNT | Uncategorized | Jon Ray on being a young marketing consultant/media/video producer and creating compelling content, marketing and social media campaigns.

Sun, 27 Jan 2008 00:44:56 +0000

[...] with me a little about social media and where things are headed in 2008. Head on over to his blog, SocialTNT, to read about some of the things we talked about and watch a video interview he did with [...]

By: Mike Keliher

Mike Keliher — Sat, 26 Jan 2008 23:12:22 +0000

I think Web video – particularly, often, live video – is a wonderful thing, but let’s not lose sight of one important point:

Saying “I’m a fan of Web video” is like saying “I’m a fan of music” or “I’m a fan of food.” Those things might all be true, but I know I’d much rather listen to Zeppelin than Enya (though she has her moments), and I’d certainly rather eat good sushi than Easy Mac.

Similarly, I’d rather watch Scoble interview someone interesting than watch him live-stream some mundane nothingness just because it’s “live from Mundaneville.”

The true beauty lies in the fact that, with these easy and free/cheap tools on the Web, Scoble (or anybody) can do absolutely anything he wants, and I’m free to tune in or out as I wish.