This is Part 1 of a 2-part series on socialTNT in which we review a recent study of Facebook by Fleishman-Hillard’s Matt Dickman, evaluating the platform from a marketer’s perspective. In today’s installment, we’ll discuss the overall findings of the study, rationales for engaging on Facebook, important trends to consider, and a shortlist of what [...]
Posts from ‘September, 2008’
“3Q’s in 3Min: Brian Morrissey, ADWEEK”
Back from summer break, it’s an all new season of “3Q’s in 3Min!”
Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. In addition to helping PR peeps pitch these [...]
“Happy Birthday to Us!!”
It’s our one year anniversary here at socialTNT. To celebrate, Marie and I recorded this seesmic video post! Yup, that’s right. We’ve got seesmic now, friends, so you can comment in LIVING video!
The new season of “3Q’s in 3Min” starts TOMORROW! Until then, enjoy our FUN birthday video. Eat some cake for us. [...]
“Why the Publicity Bubble in PR Begs Popping”
There’s been talk lately about the PR pro’s evolution from publicist to social media strategist. While I wholeheartedly support the increased attention to social media, the underlying message is disconcerting. For too long, media relations and the hot pursuit of “ink” has been our reason for being. Let’s pop that bubble right now.
PR has never [...]
“Safety in Numbers: How to Fight Brand Hijacking on Twitter”
Last week a reporter asked my opinion on the state of brands on Twitter after the Exxon Twitter-jacking debacle.
“As more companies move on to Twitter, how are we to know who is real and who is a fake?” she asked. “How can a reporter or a consumer know that this person can be a trusted [...]
“Video Demo: New Wordpress ‘PressThis’ Next Tumblr Killer?”
UPDATE: Thanks for joining us for socialTNT’s first live demo. If you missed it, you can see the full, 3-minute video demo, below.
Let us know what you think! Have you tried PressThis? How do you think it compares to Tumblr?
Hi Everyone:
We will be conducting a live demo of PressThis, Wordpress’ answer to Tumblr. Always wanted [...]
“Just Effing Do It: 8 Steps To Writing Better Blog Posts”
For both new and old bloggers, sometimes the hardest part of blogging is the process of taking an idea and turning it into something others can appreciate. By breaking each part down into unique actions, a daunting post gets digested into bite-sized pieces. Today, socialTNT shares our 8 step process for writing better blog posts.
1. [...]
