While it may be too early to predict the next president, we can declare online video the winner of this year’s presidential election. (UPDATE: Check out socialTNT’s look at the YouTube channels for both presidential candidates and ask if YouTube will decide this election.)
This election started really early, making it the longest campaign season ever. One of the first videos that stood out in this election was “Vote Different,” video created by an Obama supporter back in March of 2007. The video has over 5.5 M views and mashes up Hilary’s overly-produced YouTube videos with the iconic 1984 Apple ad.
In June 2007, a scantly clad, busty, Mariah Carey-like young lady named Obama Girl puts up a video singing why she loves Obama. The catchy song, “I Got a Crush…on Obama” features hip-hop beats and a sumamry of Barack’s platform. This hot video received over 10 M views and landed Obama Girl spots on several new shows.
Not to be out done by an unknown, music mogul Will.i.am from the Black-eyed Peas created a music video. “Yes We Can” samples Barack’s “Yes We Can” speech. To date, the video has over 11 M views.
After the conventions, the videos started to get a little heated. The below video of McCain-Palin supporters at a rally made national news. It also shows the darker side of the election.
As election day approaches, it’s no surprise that the candidates competitive nature starts to heat up. This video , “Obama McCain Dance Off,” highlights what happens when candidates step out from behind the podiums and go to battle.
What makes viral videos successful is their ability to resonate with the spirit of the times. In 2000, Budweiser created a “Wassup,” a commercial that became a catch phrase and the subject of many YouTube videos. In this next video, “Wassup 2008,” we see the guys eight years later.
What were some of your favorite viral videos from this year’s presidential election? Share in the comments!
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Definitely the Yes We Can video from Will.I.Am is a favorite. I hated the Wassup guys back in 2000 so I wasn’t happy to see them revisted in 2008, but I appreciated the message of the video. Another favorite of mine was the Barack Roll- http://www.youtube.com/watch?v=65I0HNvTDH4.