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	<title>Comments on: &#8220;Three Killer Social Media Case Studies from SMC San Francisco&#8221;</title>
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	<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/</link>
	<description>social media, marketing and PR tips, commentary and reviews by Chris Lynn and Marie Williams</description>
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		<title>By: 10 Best Social Media Case Studies</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-3003</link>
		<dc:creator>10 Best Social Media Case Studies</dc:creator>
		<pubDate>Tue, 02 Mar 2010 03:57:18 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-3003</guid>
		<description>[...] our employees relate with one another, with the customers, partners and also with the suppliers. 8. StarbucksMystarbucks.com got to know about the company and their customers through various social sites. They [...]</description>
		<content:encoded><![CDATA[<p>[...] our employees relate with one another, with the customers, partners and also with the suppliers. 8. StarbucksMystarbucks.com got to know about the company and their customers through various social sites. They [...]</p>
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	<item>
		<title>By: Case studies and brainstorming &#171; Social Speculation</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2994</link>
		<dc:creator>Case studies and brainstorming &#171; Social Speculation</dc:creator>
		<pubDate>Fri, 22 Jan 2010 01:09:45 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2994</guid>
		<description>[...] up with ideas for 2010?  The San Francisco Social Media Club&#8217;s recent blogpost highlights 3 case studies.  One reviews Starbucks&#8217; customer engagement, another takes a look at a viral video campaign [...]</description>
		<content:encoded><![CDATA[<p>[...] up with ideas for 2010?  The San Francisco Social Media Club&#8217;s recent blogpost highlights 3 case studies.  One reviews Starbucks&#8217; customer engagement, another takes a look at a viral video campaign [...]</p>
]]></content:encoded>
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	<item>
		<title>By: PB</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2877</link>
		<dc:creator>PB</dc:creator>
		<pubDate>Wed, 27 May 2009 06:58:51 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2877</guid>
		<description>As always..great post Chris.  These case studies inspired a few ideas for projects I&#039;m currently working on.  Thanks!</description>
		<content:encoded><![CDATA[<p>As always..great post Chris.  These case studies inspired a few ideas for projects I&#8217;m currently working on.  Thanks!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: 30 Engaging Social Media Case Studies &#124; EngagingSocialMedia.com</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2836</link>
		<dc:creator>30 Engaging Social Media Case Studies &#124; EngagingSocialMedia.com</dc:creator>
		<pubDate>Wed, 13 May 2009 02:23:59 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2836</guid>
		<description>[...] 3 highlighted social media case studies from the Social Media Club in San Francisco.  More Info  [...]</description>
		<content:encoded><![CDATA[<p>[...] 3 highlighted social media case studies from the Social Media Club in San Francisco.  More Info  [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: claudio alegre</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2770</link>
		<dc:creator>claudio alegre</dc:creator>
		<pubDate>Fri, 06 Mar 2009 21:12:47 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2770</guid>
		<description>Nice piece Chris, thanks for sharing...</description>
		<content:encoded><![CDATA[<p>Nice piece Chris, thanks for sharing&#8230;</p>
]]></content:encoded>
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	<item>
		<title>By: Senia.com Positive Psychology Coaching &#187; Teaching Social Media in a Business School</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2761</link>
		<dc:creator>Senia.com Positive Psychology Coaching &#187; Teaching Social Media in a Business School</dc:creator>
		<pubDate>Sun, 15 Feb 2009 16:51:16 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2761</guid>
		<description>[...] &#8220;Three Killer Social Media Case Studies from SMC San Francisco&#8221; [...]</description>
		<content:encoded><![CDATA[<p>[...] &#8220;Three Killer Social Media Case Studies from SMC San Francisco&#8221; [...]</p>
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	<item>
		<title>By: Russell</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2743</link>
		<dc:creator>Russell</dc:creator>
		<pubDate>Tue, 13 Jan 2009 10:54:08 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2743</guid>
		<description>Cheers for sharing these case studies - I&#039;ve added them to The Parallax View Social Media Case Study list:
http://theparallaxview.com/social-media-case-studies/</description>
		<content:encoded><![CDATA[<p>Cheers for sharing these case studies &#8211; I&#8217;ve added them to The Parallax View Social Media Case Study list:<br />
<a href="http://theparallaxview.com/social-media-case-studies/" rel="nofollow">http://theparallaxview.com/social-media-case-studies/</a></p>
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	<item>
		<title>By: James</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2729</link>
		<dc:creator>James</dc:creator>
		<pubDate>Mon, 15 Dec 2008 06:50:38 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2729</guid>
		<description>Nice work man..keep it up.</description>
		<content:encoded><![CDATA[<p>Nice work man..keep it up.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tony Sena</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2725</link>
		<dc:creator>Tony Sena</dc:creator>
		<pubDate>Sat, 13 Dec 2008 01:15:29 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2725</guid>
		<description>I can relate to mystarbucksidea.com as it takes a lot of effort to create value to the end user.  If they aren&#039;t obtaining value or feel that their voice is being heard, you will lose your user base.</description>
		<content:encoded><![CDATA[<p>I can relate to mystarbucksidea.com as it takes a lot of effort to create value to the end user.  If they aren&#8217;t obtaining value or feel that their voice is being heard, you will lose your user base.</p>
]]></content:encoded>
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		<title>By: Mark Madsen</title>
		<link>http://socialtnt.com/2008/11/20/three-killer-social-media-case-studies-from-smc-san-francisco/comment-page-1/#comment-2712</link>
		<dc:creator>Mark Madsen</dc:creator>
		<pubDate>Tue, 25 Nov 2008 07:03:02 +0000</pubDate>
		<guid isPermaLink="false">http://socialtnt.com/?p=2225#comment-2712</guid>
		<description>&quot;Daily modification of SEO terms to draw viewers from related videos

    * YouTube recommends videos based on the keywords.  Each day, the team looked at top political videos and matched the Hooman TV keywords to reflect the most popular on the relevant channels&quot;

Simple concept, I need to try this.  Sometimes I get so caught up just trying to get organic search traffic that I forget to pay attention to where my target audience already is.  

Thanks for sharing these reports.  Great article.</description>
		<content:encoded><![CDATA[<p>&#8220;Daily modification of SEO terms to draw viewers from related videos</p>
<p>    * YouTube recommends videos based on the keywords.  Each day, the team looked at top political videos and matched the Hooman TV keywords to reflect the most popular on the relevant channels&#8221;</p>
<p>Simple concept, I need to try this.  Sometimes I get so caught up just trying to get organic search traffic that I forget to pay attention to where my target audience already is.  </p>
<p>Thanks for sharing these reports.  Great article.</p>
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