It’s totally a philosophical debate! I’m on the side of linking out.
On a side note: Page views and traffic are always a conundrum. I think that as we restructure our newspapers, we also need to rethink our advertising models. Since we are trying to create a more engaging media experience, can’t we do the same for our advertisers?
Ageed. Blogs are still a key component, and to me, have replaced web pages as the main means of corporate communications. I don’t think they are going to up and die.
For small bits of not-completely fleshed out ideas, I love Twitter. Like a lot of bloggers, I have several partially written blog posts. Where do those go?
@ Deanna Agreed! Write a tweet from a limo, qik someone you meet at a conference, phone an Utterz in on the morning commute, etc. There is always time to do something, and the tools are making it even easier
@ Brandon Setting expectations is a must. “No, it’s not a 6 month blog for promoting a product, it’s a full commitment.” “Yes, we can draft an EdCal with topics for you, but if you don’t write the posts, we won’t meet our goals and objectives!”
@ Aaron Totally. Transparency and authenticity. are. a. must.
No worries. Having followed you for a while and taking into account what others had said in their tweets, I read your response as “once or twice, but only with transparency.” I think your reply cleared that up! Thanks
"The Associated Press is Outdated and Losing Relevancy"
April 17th, 2009 at 12:29 pmThere are ways, my friend!
I’m experimenting with different models and theories. I’ll keep you posted!
"The Associated Press is Outdated and Losing Relevancy"
April 17th, 2009 at 10:26 amHi Daniel. Thanks for stopping by!
It’s totally a philosophical debate! I’m on the side of linking out.
On a side note: Page views and traffic are always a conundrum. I think that as we restructure our newspapers, we also need to rethink our advertising models. Since we are trying to create a more engaging media experience, can’t we do the same for our advertisers?
"Three Killer Social Media Case Studies from SMC San Francisco"
November 22nd, 2008 at 12:04 pmKevin, Kyra and Kyle:
3 of my favorite people!
Glad the case studies were useful!
Thanks for reading.
Best,
Chris
"OMG!! Blogging Is Dead! Now What?: Quick & Dirty Alternatives"
October 21st, 2008 at 2:59 pmHey Ezra:
Ageed. Blogs are still a key component, and to me, have replaced web pages as the main means of corporate communications. I don’t think they are going to up and die.
For small bits of not-completely fleshed out ideas, I love Twitter. Like a lot of bloggers, I have several partially written blog posts. Where do those go?
"Ghostwrite the Blog: Should Admins Post For Execs?"
October 2nd, 2008 at 11:45 am@ Deanna Agreed! Write a tweet from a limo, qik someone you meet at a conference, phone an Utterz in on the morning commute, etc. There is always time to do something, and the tools are making it even easier
@ Brandon Setting expectations is a must. “No, it’s not a 6 month blog for promoting a product, it’s a full commitment.” “Yes, we can draft an EdCal with topics for you, but if you don’t write the posts, we won’t meet our goals and objectives!”
@ Aaron Totally. Transparency and authenticity. are. a. must.
"Ghostwrite the Blog: Should Admins Post For Execs?"
October 2nd, 2008 at 9:55 amHey Jenn:
No worries. Having followed you for a while and taking into account what others had said in their tweets, I read your response as “once or twice, but only with transparency.” I think your reply cleared that up! Thanks
Chris
"Make New Friends, But Keep The Old"
October 1st, 2008 at 9:19 pm@Dana @Lindsay @Chris Thanks so much!
"Getting Smart With Facebook, Part 1: Theory and Proof Points"
September 30th, 2008 at 4:33 pm@mager Agreed! The new Facebook app really helps integrate nicely with the always on lifestyle! Can’t wait to see what else they have in store!
@marie Very thorough post! Thanks for laying the foundation for knowledge on this one!