This weekend, all eyes turned to the blogosphere to watch as the Microhoo deal fell through. Jerry Yang, CEO of Yahoo, also turned to blogging to plead his case. Sadly, the blog became a PR mechanism and one-sided message delivery system. Take a look at a few quotes:
“Our first quarter was probably one [...]
Posts under ‘Community Manager’
“Yahoo’s Jerry Yang Doesn’t Understand Blogging”
“Let’s Get Physical: 10 Lessons Abt Social Media I Learned at the Gym”
A little secret about me: I’ve been involved with sports since I was a kid. I can give a rocking sports massage or plan a kick-a workout. At one point in my life, I’d even studied to become a Physical Trainer. Today, I’m here to pump you up with ten lessons about social [...]
“iPrez.TV: A Utopian Vision of Democracy?”
With presidential primary season picking up steam, we bloggers have started contemplating the effects of social media on the primaries. Some candidates are using ustream.tv to have live videochats with voters. Other candidates have put up flickr streams or delved into Twitter. The forerunner among younger voters even sends mobile alerts and [...]





“Say No to No Comment: How to Answer Negative Blog Posts”
Someone wrote a scathing review of your company’s product on their blog–now what?
Well, you can either ignore it or you can respond. In traditional PR, you’d be shirking your duties if you didn’t follow-up with the reporter. Same goes with social media, except the world can see your response. Whether the post [...]