Category Archives: How To

“Small Biz Social Media Spotlight: Trula Breckenridge”

“Stick It To The Man” week marches on, showing those big wigs at the Blog Council that real people use social media everyday. It’s also good for those of us in PR and Marketing to step back and see how … Continue reading

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Filed under Best Practices, How To, Marketing, New Media, Small Business Social Media, Social Media, Stick It To the Man

“Stick It To The Man: Choice Shirts, California Cosmetics, Technomic Asia”

As the rest of the blogosphere debates Enterprise marketing, we at socialTNT want to bring it back to the people. Big corporations meet behind closed doors to figure out social media, while thousands of people are trying out new ideas … Continue reading

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Filed under How To, New Media, Product Review, Small Business Social Media, Social Media, Stick It To the Man

“Please Standby: Rethinking Online Video Strategy”

Ahhh, what a difference a year makes. Last year, “You” won Time Magazine’s Person of the Year, user-generated content was king, and everyone wanted to create a viral video. This week, there has been a lot of discussion of online … Continue reading

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Filed under Best Practices, Community Relations, Enterprise Public Relations, Future of Media, How To, It's A Conversation, Marketing, New Media, Public Relations 2.0, Social Media, Social Networking, Viral video

“Blogboarding: A Blog is Not an Ad”

What do this and this (click to enlarge) have in common? They are both self-promotion tools advertising ways their businesses can help you “promote” your business. That is not a blog. That is a blogboard, the online equivalent of a … Continue reading

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Filed under Best Practices, Future of Media, How To, It's A Conversation, Marketing, New Media, Public Relations 2.0, Rants, Sharing is Caring, Social Media

“RSS for Success: A Primer”

If you don’t have RSS on your corporate blog, you need to add it, ASAP. In fact, it’s been two and a half years since Robert Scoble said: Sorry, if you do a marketing site and you don’t have an … Continue reading

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Filed under Enterprise Public Relations, How To, New Media

“Twitterpated: A Twitter How-To”

I know a lot of you are looking at this post and thinking, “not another blog post about Twitter.” That’s totally acceptable. I have often thought the same thing and, for that reason, have stayed away from a Twitter post. … Continue reading

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Filed under How To, Marketing, New Media, Product Review, Public Relations 2.0, Social Networking