Category Archives: It’s A Conversation
“The Scarlet Letter”
I’ve been out sick for the past few days. When I get back, all heck has broken loose on the Internets. Within the last week, a few bloggers and reporters have gone on rampages against “bad PR.” Does the punishment … Continue reading
“From the Backseat: Are We There Yet? Are We There Yet?”
Hats off to Ford and Maggie Fox at Social Media Group for making an exciting press release. It is another example of the changing evolution of the traditional news release. My question from the backseat is: “Are we there yet?” … Continue reading
Filed under It's A Conversation, Marketing, New Media, Public Relations 2.0, Rants, SMNR
“It’s a Conversation, Stupid! Part 3: The Approach”
So hopefully you’ve had enough time to catch up with Part 1, a short introductory post, and Part 2, a brief history of the social aspects of the internet. Although very basic, Part 2 is particularly crucial as it gives … Continue reading
“It’s a Conversation, Stupid! Part 2: The State of the Union”
Today continues the series “It’s a Conversation, Stupid!” If you missed part 1, check it out here. This week, a lot of talk has been given to “Web 3.0.” Before discussing how to approach a social media campaign, it’s important … Continue reading
“It’s a Conversation, Stupid! Part 1″
Last week, I read some things that made me want to take our marketer friends by the hand, lead them away from the noisy city, sit them down in a tall grassy field and have a conversation–not a yelling match–a … Continue reading










