Category Archives: Marketing
“Small Biz Social Media Spotlight: Trula Breckenridge”
“Stick It To The Man” week marches on, showing those big wigs at the Blog Council that real people use social media everyday. It’s also good for those of us in PR and Marketing to step back and see how … Continue reading
“Please Standby: Rethinking Online Video Strategy”
Ahhh, what a difference a year makes. Last year, “You” won Time Magazine’s Person of the Year, user-generated content was king, and everyone wanted to create a viral video. This week, there has been a lot of discussion of online … Continue reading
“Blogboarding: A Blog is Not an Ad”
What do this and this (click to enlarge) have in common? They are both self-promotion tools advertising ways their businesses can help you “promote” your business. That is not a blog. That is a blogboard, the online equivalent of a … Continue reading
“Apple’s Social Media Efforts Need to Ripen”
During the last several years, Apple has undeniably been the innovator in hardware design, software and personal consumer tech. They’ve also been on the cutting edge of entertainment by effectively bringing the music industry into the digital age. Last Friday … Continue reading
“3sday’s 3Q’s in 3 Min: Mario Sundar, LinkedIn”
It’s Thursday afternoon, do you know where your Marketing Director is? Probably watching today’s “3Q’s in 3 Min.“ Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about … Continue reading
“The Social Graph is PEEEEOPLE!”
As the dust settles on last week’s latest installment of the social network showdown between MSFT/Facebook and GOOG/Everyone Else, the idea of a universal social graph looks a little clearer. But what is it and how does it affect PR … Continue reading
“3sday’s 3Q’s in 3 Min: Chef Liz Bills, California Table”
It’s that time again, folks! That’s right: “3Q’s in 3 Min!” Every Thursday, socialTNT turns citizen journalist by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, … Continue reading
“Dell Hell Freezes Over: A Great Example of Turning Lemons into Lemonade”
Last week, BuzzMachine‘s Jeff Jarvis wrote an article in BusinessWeek discussing Dell’s reversal from social media nightmare to social media maven. It’s been a pretty amazing adventure and, to me, it feels like the last chapter has finally been writtern. … Continue reading
Filed under Citizen Reporter, Marketing, New Media, New Media Masters., Public Relations 2.0
“From the Backseat: Are We There Yet? Are We There Yet?”
Hats off to Ford and Maggie Fox at Social Media Group for making an exciting press release. It is another example of the changing evolution of the traditional news release. My question from the backseat is: “Are we there yet?” … Continue reading
Filed under It's A Conversation, Marketing, New Media, Public Relations 2.0, Rants, SMNR










