It’s Thursday afternoon, do you know where your Marketing Director is? Probably watching today’s “3Q’s in 3 Min.“ Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. The videos [...]
Posts under ‘New Media Masters.’
“Whole Foods: Fresh Fruit. Rotten PR?”
The Wall Street Journal reported today that Whole Foods’ board has prohibited top company executive from online forums. Check it out: The new code bars top executives and directors from posting messages about Whole Foods, its competitors or vendors on Internet forums that aren’t sponsored by the natural-foods chain. Apparently, this is a response to [...]
“What is the Social Graph? It’s PEEEEOPLE!”
As the dust settles on last week’s latest installment of the social network showdown between MSFT/Facebook and GOOG/Everyone Else, the idea of a universal social graph looks a little clearer. But what is it and how does it affect PR and Marketing folks? Supposedly computer science peeps have been talking about the social graph as [...]
“The Scarlet Letter”
I’ve been out sick for the past few days. When I get back, all heck has broken loose on the Internets. Within the last week, a few bloggers and reporters have gone on rampages against “bad PR.” Does the punishment fit the crime? Is this a wake-up call? I’m not looking to stir things up, [...]
“3sday’s 3Q’s in 3 Min: Chef Liz Bills, California Table”
It’s that time again, folks! That’s right: “3Q’s in 3 Min!” Every Thursday, socialTNT turns citizen journalist by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. Lately we’ve had some high profile reporters/analysts. Today, I wanted to change [...]
“PR to Enterprise: Beam me Up!”
In PR, it’s often difficult to determine how to use social media tools for our Enterprise clients. Also difficult: how to use social media tools for internal PR. Last night, at a Social Media Club event, the topic of the evening was “Enterprise: Moving Forward.” The panel for the evening was moderated by “Naked Conversations” [...]
“Dell Hell Freezes Over: A Great Example of Turning Lemons into Lemonade”
Last week, BuzzMachine‘s Jeff Jarvis wrote an article in BusinessWeek discussing Dell’s reversal from social media nightmare to social media maven. It’s been a pretty amazing adventure and, to me, it feels like the last chapter has finally been writtern. Let’s take a look at a few of the practices Dell has put into place [...]
“3sday’s 3Q’s in 3 Min: Jemima Kiss, The Guardian UK”
Today, SocialTNT debuts a new, weekly video interview series, “3sday’s 3Q’s in 3 Min.” In the spirit of citizen journalism, I will be turning my camera on bloggers, reporters, PR pro’s and any other brave souls with thoughts on social media. In addition to helping us pitch these individuals more effectively, I’d like the series [...]
“Arachnophilia: Reformed Canabalistic Spiders Teach PR Pros Altruism”
Texas had one helluva rainy season this past summer and the spiders are LUVIN it. Instead of their usual solitary orbs, the spiders are spinning one giant, all-encompassing web. Various species of arachnids have come together to form communities, catch some buzz and then share files flies. Entomologists are rushing to be the first [...]
