It’s MacWorld fever in San Francisco. I think their new Macbook, the MacBook Air, is beautiful, but everytime I hear the new name, I hear MacBook “Error.” Today I want to address the biggest MacBook Error: the thinness of their conversation in the social media realm. Yes, I know they are on top of the [...]
Posts under ‘Sharing is Caring’
“Blogboarding: A Blog is Not an Ad”
What do this and this (click to enlarge) have in common? They are both self-promotion tools advertising ways their businesses can help you “promote” your business. That is not a blog. That is a blogboard, the online equivalent of a billboard. A Blog is NOT an Ad I will not deny that a blog is [...]
“Apple’s Social Media Efforts Need to Ripen”
During the last several years, Apple has undeniably been the innovator in hardware design, software and personal consumer tech. They’ve also been on the cutting edge of entertainment by effectively bringing the music industry into the digital age. Last Friday and Saturday, Robert Scoble wrote two posts that remind me (and others) of Jeff Jarvis’ [...]
“Arachnophilia: Reformed Canabalistic Spiders Teach PR Pros Altruism”
Texas had one helluva rainy season this past summer and the spiders are LUVIN it. Instead of their usual solitary orbs, the spiders are spinning one giant, all-encompassing web. Various species of arachnids have come together to form communities, catch some buzz and then share files flies. Entomologists are rushing to be the first [...]
