This is Part 1 of a 2-part series on socialTNT in which we review a recent study of Facebook by Fleishman-Hillard’s Matt Dickman, evaluating the platform from a marketer’s perspective. In today’s installment, we’ll discuss the overall findings of the study, rationales for engaging on Facebook, important trends to consider, and a shortlist of what [...]
Posts under ‘Social Networking’
“Safety in Numbers: How to Fight Brand Hijacking on Twitter”
Last week a reporter asked my opinion on the state of brands on Twitter after the Exxon Twitter-jacking debacle. “As more companies move on to Twitter, how are we to know who is real and who is a fake?” she asked. “How can a reporter or a consumer know that this person can be a [...]
“Top Tech Bloggers Define Web 2.0″
Last week, all eyes were on San Francisco. Up north in Sonoma, the NewComm Forum debated how to incorporate social media technologies with communications (Step 1: Add socialTNT to RSS reader). Down in the city, the tech community rallied around the Web 2.0 Expo. But two years after Tim O’Reilly defined the emerging technologies, many [...]
“Web 2.0 Expo, Day 2: Marshall Kirkpatrick, Loic LeMeur, Simeon Margolis”
Web 2.0 Expo marches on, and socialTNT has been there day and night. On Thursday, Day 2 at Moscone Center, socialTNT ran into ReadWriteWeb’s Marshall Kirkpatrick , Loic LeMeur from Seesmic, Simeon Margolis from Utterz, the Seybold Report’s Chuck Lenatti and BlogTalkRadio’s Hilary Leewong. In today’s short video montage, we talk with folks on the [...]
“Our Modern Lives: Tune In or Turn Off?”
Today’s post was written by contributing writer Marie Williams. With Blackberries and iPhones keeping us constantly connected to an online IV stream, it’s becoming increasingly more difficult to disconnect. As of late, discussion around the problems of our “always on” lifestyles seem to be popping up everywhere. Last month, the Churchill Club held a panel [...]
“3sday’s 3Q’s in 3 Min: Matt Mullenweg, WordPress”
It’s Thursday afternoon, and…yup, that’s “3sday’s 3Q’s in 3 Min” hittin you on your iPhone. You can go ahead and answer. Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute [...]
“Swollen Tonsils Full of Facebook Fatigue”
Just a quick programming note to say I’ve got golf ball sized tonsils. I’ve also got a fever that’s making me hallucinate about getting on planes and being late to my paper route back in 6th grade. socialTNT’s Contributing Writer Marie Williams is cooking up a great post for tomorrow, and we’ve got a top-notch [...]
“Review: Xobni And The Pursuit of (E-mail) Happiness”
Today’s post was written by Contributing Writer Marie Williams. Last November, we heard rumblings of a possible game change from both Google and Yahoo that would marry social networking and e-mail into “Inbox 2.0.” Since then, whispers of a revolution have gone quiet. And with a Yahoo merger possibly on the horizon, it remains to [...]
“2.0 Politik: Do Republican Candidates Make the Grade?”
Today’s post was written by socialTNT Contributing Writer, Marie Williams. I promise we’ll get personalized bylines showing soon. With Rudy Giuliani’s withdrawal from the Republican presidential campaign yesterday evening, the competition for the Republican nomination is heating up. Social media tactics have the possibility to tip the balance, but which candidates are using social media [...]
“iPrez.TV: A Utopian Vision of Democracy?”
With presidential primary season picking up steam, we bloggers have started contemplating the effects of social media on the primaries. Some candidates are using ustream.tv to have live videochats with voters. Other candidates have put up flickr streams or delved into Twitter. The forerunner among younger voters even sends mobile alerts and provides mobile wallpaper [...]
