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Posts Tagged ‘blogging challenges’

“Don’t Talk About Shoes: How Zappos Creates Compelling Content to Reach Audiences Effectively”

One of the questions I get all the time is: “What should we blog/tweet/video/facebook about?”  My response: Don’t talk about shoes. When starting any campaign, don’t think about what products you can promote.  Think about your target audiences.  That may be business-decision makers or developers or shoe shoppers.  Who geeks out about your product? And [...]

“Ghostwrite the Blog: Should Admins Post For Execs?”

Today’s “always on” executive faces one heck of a conundrum: Between running from meeting to meeting, speaking at all the hottest tradeshows, and making million dollar decisions, where do they find the time to tweet, qik, write blog posts, superpoke competitors on Facebook, or read and reply to blog posts? In many cases, the executive [...]

“Just Effing Do It: 8 Steps To Writing Better Blog Posts”

For both new and old bloggers, sometimes the hardest part of blogging is the process of taking an idea and turning it into something others can appreciate.  By breaking each part down into unique actions, a daunting post gets digested into bite-sized pieces.  Today, socialTNT shares our 8 step process for writing better blog posts. [...]

“Our Modern Lives: Tune In or Turn Off?”

Today’s post was written by contributing writer Marie Williams. With Blackberries and iPhones keeping us constantly connected to an online IV stream, it’s becoming increasingly more difficult to disconnect. As of late, discussion around the problems of our “always on” lifestyles seem to be popping up everywhere. Last month, the Churchill Club held a panel [...]

“3sday’s 3Q’s in 3 Min: Chef Liz Bills, California Table”

It’s that time again, folks! That’s right: “3Q’s in 3 Min!” Every Thursday, socialTNT turns citizen journalist by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. Lately we’ve had some high profile reporters/analysts. Today, I wanted to change [...]