Tag Archives: Dell Hell

“MacBook Error: Six Tips To Apple On Social Media Marketing”

It’s MacWorld fever in San Francisco. I think their new Macbook, the MacBook Air, is beautiful, but everytime I hear the new name, I hear MacBook “Error.” Today I want to address the biggest MacBook Error: the thinness of their … Continue reading

4 Comments

Filed under Best Practices, How To, It's A Conversation, Marketing, New Media, Rants, Sharing is Caring, Social Media, Video

“Apple’s Social Media Efforts Need to Ripen”

During the last several years, Apple has undeniably been the innovator in hardware design, software and personal consumer tech. They’ve also been on the cutting edge of entertainment by effectively bringing the music industry into the digital age. Last Friday … Continue reading

4 Comments

Filed under Best Practices, Community Relations, It's A Conversation, Marketing, New Media, Public Relations 2.0, Sharing is Caring, Social Media, WTF?

“Dell Hell Freezes Over: A Great Example of Turning Lemons into Lemonade”

Last week, BuzzMachine‘s Jeff Jarvis wrote an article in BusinessWeek discussing Dell’s reversal from social media nightmare to social media maven. It’s been a pretty amazing adventure and, to me, it feels like the last chapter has finally been writtern. … Continue reading

5 Comments

Filed under Citizen Reporter, Marketing, New Media, New Media Masters., Public Relations 2.0