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Posts Tagged ‘Dell Hell’

“MacBook Error: Six Tips To Apple On Social Media Marketing”

It’s MacWorld fever in San Francisco. I think their new Macbook, the MacBook Air, is beautiful, but everytime I hear the new name, I hear MacBook “Error.” Today I want to address the biggest MacBook Error: the thinness of their conversation in the social media realm. Yes, I know they are on top of the [...]

“Apple’s Social Media Efforts Need to Ripen”

During the last several years, Apple has undeniably been the innovator in hardware design, software and personal consumer tech. They’ve also been on the cutting edge of entertainment by effectively bringing the music industry into the digital age. Last Friday and Saturday, Robert Scoble wrote two posts that remind me (and others) of Jeff Jarvis’ [...]

“Dell Hell Freezes Over: A Great Example of Turning Lemons into Lemonade”

Last week, BuzzMachine‘s Jeff Jarvis wrote an article in BusinessWeek discussing Dell’s reversal from social media nightmare to social media maven. It’s been a pretty amazing adventure and, to me, it feels like the last chapter has finally been writtern. Let’s take a look at a few of the practices Dell has put into place [...]