Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. The videos are meant to encourage dialog between reporters, PR/communications practitioners and marketers on the future of media.

Today, socialTNT is celebrating the shortest day of the year by offering you 3Q’s in One Minute with Social Media Diva, iJustine. That’s right: In one minute, iJustine is going to peer into the videostream of time to tell us what she thinks will be hot in 2008!

For those of you not familiar with the queen of the new Web Celebrity set, iJustine jumped into mainstream with her video about the insane bill she received from AT&T after buying her iPhone. The video made national news and prompted AT&T to reconsider e-bills for their data plans. She also has an amazing blog, Tasty Blog Snack.

Her facebook’s “About Me” simply states: I am the Internet. Since you can catch her on Facebook, MySpace, flickr, twitter, Revver, YouTube, and every other social network, I’m gonna say that could be true. Oh, and when she’s not saving trees from telco giants, iJustine is busy streamcasting her life.

Although not employed by Apple (yet), she SHOULD be the social media/community evangelist for the trendy tech giant. Even though she says Steve Jobs got up and walked out of a trendy Mountain View cafe after seeing her sitting next to him, iJustine claims that Steve Jobs is in love with her–and how could he resist: She has an apple tattoo on her shoulder blade.

In today’s “End of the Year” edition of “3Q’s in 3Min,” iJustine tells us her prediction on the biggest trend in social media in 2008, expresses her love of Twitter, and weighs in on the GOOG vs Facebook battle to dominate your social graph data!

Check it out:

I agree with iJustine, video is gonna be HUGE in ’08; you’ll certainly see more of it on socialTNT in 2008. I also want Wiki’s to gain momentum for Enterprise use.

What do YOU think will be the big trend in 2008?

This is the last “3Q’s in 3Min” for the year, as socialTNT is closing down for the break. We’ve got some great interviews lined up for 2008, so add us to your RSS reader, or sign up for our email, and you’ll never miss a post!

If you liked this post, check out the other video’s in our weekly Thursday series “3Q’s in 3Min.” Also, check out my review of Apple’s current social media PR/marketing strategy.

:: :: :: :: ::

[The above photo, "ShareaSale & The Conversation Group Party: Blogworld Expo, iJustine" by Brian Solis, is used under Creative Commons]

It’s Thursday afternoon, do you know where your Marketing Director is? Probably watching today’s “3Q’s in 3 Min.“

Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. The videos are meant to encourage dialog between reporters, PR/communications practitioners and marketers on the future of media.

This Thursday, socialTNT meets with Mario Sundar, LinkedIn’s Community Evangelist. For PR Peeps with clients on the fence about social media or those companies not quite sure about starting a blog, Mario’s interview might paint a better picture of the thinking behind entering the new frontier that is social media relations.

In the following video, Mario defines what a Community Manager (evangelist) does, discusses the current and future tools LinkedIn utilizes, and (my favorite) discusses how LinkedIn translates its brand across these various social media outlets.

The new era of branding leverages transparency to showcase corporate culture; if the culture aligns with the target audience (in this case, members) then they will want to be a part of the brand. Their participation is now their vote. In LinkedIn’s case, it presents a very professional, kinda business casual feel. Compare this to MySpace’s party-teeny vibe or Facebook dorm-room ambiance (don’t get me wrong, I love FB!). As a professional trying to network, which site appeals to you?

LinkedIn’s outreach influences maintains current members, harvests future members, and recruits future employees. Check out their blog, flickr feed, and YouTube channel. Keep an eye out for their Twitter feed!

Not included in the interview, but relevant: “The greatest benefit of a blog is the back and forth with the reader/user.” I couldn’t agree more, Mario.

So what do you guys think? Should companies hire Community Managers? Has anyone tried any community outreach that backfired? What about positive experiences? I’d love to hear your input.

More about Social media marketing or Enterprise PR? Check out good ideas from Dell and bad ideas from Whole Foods Market. You can also learn how social media can increase external and internal PR .

Once again, thanks Mario for a great interview. Also: Mad props for the Guy Kawasaki/Fake Steve Jobs event this week! (I got to meet iJustine!)

[DISCLOSURE: At a previous firm, I worked on the LinkedIn team. That firm (and LinkedIn) no longer has any financial pull on me.]

:: :: :: :: :: :: :: :: :: ::