Tag Archives: Microsoft

“Safety in Numbers: How to Fight Brand Hijacking on Twitter”

Last week a reporter asked my opinion on the state of brands on Twitter after the Exxon Twitter-jacking debacle. “As more companies move on to Twitter, how are we to know who is real and who is a fake?” she … Continue reading

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Filed under Community Relations, Marketing, New Media, Public Relations 2.0, Social Media, Social Networking

“The Social Graph is PEEEEOPLE!”

As the dust settles on last week’s latest installment of the social network showdown between MSFT/Facebook and GOOG/Everyone Else, the idea of a universal social graph looks a little clearer. But what is it and how does it affect PR … Continue reading

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Filed under Future of Media, Marketing, New Media, New Media Masters., Public Relations 2.0, Social Graph, Social Networking