Last week a reporter asked my opinion on the state of brands on Twitter after the Exxon Twitter-jacking debacle. “As more companies move on to Twitter, how are we to know who is real and who is a fake?” she asked. “How can a reporter or a consumer know that this person can be a [...]
Posts Tagged ‘Microsoft’
“What is the Social Graph? It’s PEEEEOPLE!”
As the dust settles on last week’s latest installment of the social network showdown between MSFT/Facebook and GOOG/Everyone Else, the idea of a universal social graph looks a little clearer. But what is it and how does it affect PR and Marketing folks? Supposedly computer science peeps have been talking about the social graph as [...]




