On Tuesday night, the San Francisco/Silicon Valley Chapter of the Social Media Club hosted a night of social media marketing and PR case studies. That’s right, six companies pulled together their best campaigns from the last couple months and threw them into PowerPoint presentations. Some might call this a geekfest, we at socialTNT call it [...]
Posts Tagged ‘online video strategy’
“And…Cut! How Not To Pitch Video Content”
Last night a top-tier blogger told me they were having problems with people using video to promote and pitch their company. To make sure video doesn’t become the new press release that pisses journos and bloggers off, I wanted to share the problem and discuss a couple of ways to pitch video effectively.
Problem
Startup Z [...]
“3sday’s 3Q’s in 3 Min: Liz Gannes, NewTeeVee”
No Valentine? No problem! Today’s “3sday’s 3Q’s in 3 Min” comes with all the sweet sentiment of a box of chocolates, but without that bad stomach ache afterwards.
Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of [...]
“2.0 Politik: Do Republican Candidates Make the Grade?”
Today’s post was written by socialTNT Contributing Writer, Marie Williams. I promise we’ll get personalized bylines showing soon.
With Rudy Giuliani’s withdrawal from the Republican presidential campaign yesterday evening, the competition for the Republican nomination is heating up. Social media tactics have the possibility to tip the balance, but which candidates are using [...]
“MacBook Error: Six Tips To Apple On Social Media Marketing”
It’s MacWorld fever in San Francisco. I think their new Macbook, the MacBook Air, is beautiful, but everytime I hear the new name, I hear MacBook “Error.” Today I want to address the biggest MacBook Error: the thinness of their conversation in the social media realm.
Yes, I know they are on top of [...]
“Stick It To The Man: Choice Shirts, California Cosmetics, Technomic Asia”
As the rest of the blogosphere debates Enterprise marketing, we at socialTNT want to bring it back to the people. Big corporations meet behind closed doors to figure out social media, while thousands of people are trying out new ideas every day. This week, socialTNT is gonna “Stick It To The Man” by [...]
“Please Standby: Rethinking Online Video Strategy”
Ahhh, what a difference a year makes. Last year, “You” won Time Magazine’s Person of the Year, user-generated content was king, and everyone wanted to create a viral video.
This week, there has been a lot of discussion of online video. The magicians are telling their secrets. And as the magic wears [...]
