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	<title>&#62;&#62; socialTNT &#187; troopideas.com</title>
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		<title>&#62;&#62; socialTNT &#187; troopideas.com</title>
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		<title>&#8220;Social Media at War&#8221;</title>
		<link>http://socialtnt.com/2007/11/12/social-media-at-war/</link>
		<comments>http://socialtnt.com/2007/11/12/social-media-at-war/#comments</comments>
		<pubDate>Mon, 12 Nov 2007 21:02:47 +0000</pubDate>
		<dc:creator>Chris Apollo Lynn</dc:creator>
				<category><![CDATA[Enterprise Public Relations]]></category>
		<category><![CDATA[Future of Media]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[accenture]]></category>
		<category><![CDATA[feedback loop]]></category>
		<category><![CDATA[gestalt llc]]></category>
		<category><![CDATA[mash-up]]></category>
		<category><![CDATA[troop ideas]]></category>
		<category><![CDATA[troopideas.com]]></category>
		<category><![CDATA[troops]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[veteran's day]]></category>
		<category><![CDATA[wiki]]></category>

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		<description><![CDATA[It&#8217;s Veteran&#8217;s Day and in several parts of the world, US troops are fighting. Most didn&#8217;t choose to fight in this war, and most don&#8217;t really have a way to voice their concerns. With social networking access restricted, are troops &#8230; <a href="http://socialtnt.com/2007/11/12/social-media-at-war/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialtnt.com&#038;blog=1446701&#038;post=92&#038;subd=socialtnt&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.senatorpippy.com/images/JPFLAGIRAQ.jpg" alt="Soldier with flag" align="left" border="1" height="149" width="199" /> It&#8217;s Veteran&#8217;s Day and in several parts of the world, US troops are fighting.  Most didn&#8217;t choose to fight in this war, and most don&#8217;t really have a way to voice their concerns.  <a href="http://blog.wired.com/defense/2007/05/no_youtube_mysp.html" target="_blank">With social networking access restricted</a>, are troops removed from the new media frenzy?</p>
<p>When polling friends for a Veteran&#8217;s Day themed idea, a friend told me about <a href="http://troopideas.com" target="_blank">TroopIdeas.com</a>.  TroopIdeas.com is a great attempt by a defense contractor, <a href="http://www.gestalt-llc.com/" target="_blank">Gestalt LLC</a> (now owned by <a href="http://www.accenture.com/home/default.htm" target="_blank">accenture</a>), at closing the feedback loop between troops and those who make decisions.  The site is closed, but soldiers can submit suggestions through a web form which then gets viewed by the Gestalt team.  According to <a href="http://www.pcworld.com/article/id,136479-page,1/article.html" target="_blank">PC World</a>, the submissions get tracked like this:</p>
<blockquote>
<blockquote><p>Gestalt works continuously with the end user from start to finish, breaking the project down into 30-day chunks (dubbed &#8220;sprints&#8221;), which are developed quickly using SOA tools and interfaces, coupled initially with commercial and open source software and existing information systems. Every 30 days, the end users see what&#8217;s been done, critique it, suggest changes, and the process continues.</p></blockquote>
</blockquote>
<p>Check out <a href="http://www.networkworld.com/news/2007/082707-web-soldiers-slide1.html" target="_blank">this slide show</a> from Network World highlighting one of the initial projects based on a soldier request.  It appears to mash-up wiki-technology, GPS, photos and chats to keep troops on the ground informed of what&#8217;s going on in their area.  Maybe soon, patrol units can Twitter-in their updates and alerts (ala the <a href="http://twitter.com/lafd" target="_blank">LA Fire Department</a>) to enhance its real-time capabilities.</p>
<p>We&#8217;ve <a href="http://socialtnt.com/2007/10/23/pr-to-enterprise-beam-me-up/" target="_blank">discussed previously how Enterprises</a> are adopting web 2.0 technology, so it&#8217;s nice to see new media being deployed by defense contractors.  It&#8217;s also nice to know our troops have some way to influence change that moves faster than traditional Pentagon bureaucracy.</p>
<p>I want to thank my Grandfather and my Uncle for their service to this country.</p>
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			<media:title type="html">Chris Lynn</media:title>
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